21 Common Sales Letter Omissons – Checklist
There are a variety of elements to any direct mail or website sales letter, some of which should NEVER be forgotten. Here’s a handy checklist of...
There are a variety of elements to any direct mail or website sales letter, some of which should NEVER be forgotten. Here’s a handy checklist of...
Ted Nicholas invested millions of dollars testing which words are most effective in headlines. If tastefully done, you can combine one or more of these words...
In this copywriting article, I thought I would list my top tips for the ‘different elements’ you can add to your existing sales letter to try...
If you can’t draw your prospect in with your headline, you won’t get them to read your sales letter. So, you must have a headline that...
I’d be prepared to wager that less than one-in-a-hundred direct response marketers knows how to write copy that could consistently bring home sack loads of orders. But...